For candidates and political parties that wish to better reflect their electorate and improve their electoral circumstances, Pingtsi offers a unique product that is more dynamic and detailed in insights. For those that are serious and well-resourced, Pingtsi complements existing, traditional polling services.
Rather than using longitudinal data to assess changes in opinion over time, Pingtsi deals with values. Values are distinctly different from opinions: values are deep, core principles that define what is important and good to an individual. While opinions can change over time, values are often firmer and harder to change.
Surface-level, move with the news cycle, measured over time.
Core principles, slow to shift, and far more predictive of a vote.
Every package delivers a detailed written analysis report. Standard and Full add a presentation-ready slide deck summary.
Please note: we do not provide raw data to our clients.
Tell us the seat or the ballot and your timeline, and we will walk you through the packages.